competitiveness

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US Senator Barack Obama campaigning in New Ham...

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On Wednesday, the Freakonomics blog asked:

If you had a seat at one of the tables where Obama will be meeting over the next days and weeks, what would be some of your suggestions for how he should shape his administration, address the economic mess, consider the energy future, engage the global community, and so on and so forth?

My suggestions for the president-elect:

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The simple fact is that, when done using integrative design, energy efficiency and changing over to greener sources of energy is profitable. As Amory Lovins says, efficiency and renewables suffer from the same problem the Hubble Space Telescope did - a "sign error." Everyone thought it would cost more to be efficient and to save energy, but in fact it costs less.

For example:

  • Implementing your office building's HVAC system in the most efficient manner (not the way we're taught to do it in trade school) results not only in significant energy savings, but also in significant productivity improvements - your top line benefits as well as your bottom line.
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